Website builder Boxmode has announced a new partnership with community and social media management platform NING with the goal of becoming an affordable WordPress alternative.
The decision to partner with NING comes at a time when the company is striving to transform its free website builder into a web engagement management (WEM) system.
Boxmode CEO Max Yarchevsky explained how WEM systems differ from a traditional CMS in a press release:
âI worked in the community builder market for three years before founding Boxmode. This expertise, along with regular feedback from our clients, has helped us define the direction of our growth. The WEM system is versatile and more complex than a traditional content management system (CMS) that focuses only on content. Such a system enables data to be aggregated and used more efficiently on different channels. As a result, organizations can avoid data silos.
As part of their new partnership, NING will provide a headless CMS that will serve as a back-end infrastructure to help Boxmode achieve its goal of turning its website builder into a WEM system.
Thanks to its architecture that separates the back end and the front end from each other, NING’s headless CMS will allow users to benefit from a content first approach. This method involves creating, storing, and managing all content in a single repository in the cloud and delivering it to devices and websites using APIs. Other benefits of opting for a headless CMS include ease of use, scalability, development flexibility, and enhanced security.
Through its partnership with NING, Boxmode users will be able to add blogs to their websites, as NING’s blog widget has recently been added to the company’s website builder. However, they will also have access to a new member area that allows users of their sites to create accounts to access paid content such as online courses, exclusive articles, podcasts, community pages, and more.
Users who register accounts can send direct messages or emails with a project owner who can add, remove and restore members as well as create user groups based on memberships and make specific content available for each. group.