Chocolate maker turns cocoa waste into a healthy drink
Barry Callebaut AG, the Swiss chocolate producer for Nestlé SA and Hershey Co., has developed a cocoa fruit drink that he says will benefit blood circulation as more food companies branch out into healthcare. and well-being.
The drink, called Elix, is based on flavanols – antioxidants found in the cocoa tree – which help maintain the elasticity of blood vessels, which promotes blood flow to organs, the Zurich-based company said on Thursday. Barry Callebaut plans to focus on selling the drink in Europe and North America.
Although this is Barry Callebaut’s first fruit drink, the company already has experience with flavanol. In 2015, he introduced flavanol pills after European regulators approved their marketing as a heart-beneficial supplement. The health claims are pending an approval decision from the U.S. Food and Drug Administration in spring 2022, the chocolatier said.
Chocolate company Mars Inc. offers a supplement called CocoaVia, available in the United States since 2010, and a handful of small companies have introduced similar products in recent years.
Barry Callebaut’s Elix drink is made from part of the cocoa plant that was previously thrown away as ‘waste’.
“For us it was a big operational challenge to see how we could process the cocoa fruit and get the right kind of quality at the end,” said Peter Boone, Managing Director in an interview. “The production was not easy.
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